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National Condiment Brand, Turnkey And Ready To Scale For Sale

Los Angeles, California - South
Asking Price:
$350,000 (USD) Inventory / Stock included
Sales Revenue:
$100K - $250K (USD)
Cash Flow:
Under $50K (USD)

We are looking for a new home for our family owned brand, *** Kettle Cooked.
Would your current product line benefit from a well-established all-natural brand? Well *** is it!
Many food companies are looking to acquire all-natural brands that are poised for substantial growth and have untapped opportunities, *** is one of those brands!

*** Brand Acquisition Highlights:
*** has already established a strong consumer following in many parts of the nation, especially the Southeast, and Midwest. Sound brand building efforts and in-store promotions is all that’s needed for Rocky Mountain, Southwest and Pacific regions to grow. *** originated in the Northeast, so we are confident this region will do well too, once in distribution.
*** is retailed in 1621 Kroger owned stores nationally as well as in 136 Safeway’s in Northern California. There are over 40,000 food retail outlets in the US, that’s a huge opportunity gap for new owners.
Our products already have placement in Kroger and some Safeway’s next to Heinz, getting this retail real estate with a small emerging brand is almost impossible.
*** is rooted in an authentic 100-year family recipe that is unique to the category and a heart-warming story, consumers love.
*** combined nutritionals make it the healthiest tomato condiment in its category nationally.
*** is turnkey and ready to scale in both consumer and food service. Due to our products prospects in the kitchen as healthy and versatile food service ingredients, *** recently went into testing with one of the largest restaurant chains in the nation.
*** has a loyal customer following, brand recognition is building and that’s from word of mouth, imagine what some marketing dollar could do.
*** products are national award winners.
*** is verified non-gmo a certification that takes an immense amount of work, and the right ingredients.
*** profit margins range from 35-45% depending on product and packaging.
Business is highly scalable and production capabilities are substantial with current two co-packers in Los Angeles area. The sauces production can take place anywhere, so is relocatable. *** currently co-packs their consumer products (and their food service pouches) in the Los Angeles area where inbounding the main ingredient, tomatoes, as well as warehousing and distribution logistics are convenient. *** just began warehousing inventory in Cincinnati to be strategically located only 25 miles from Kroger’s Mt. Zion DC in KY, where a majority of the product ships. We also ship direct to Kroger/Peyton’s DC’s in Fountain, CO and Phoenix, AZ from the SoCal contracted warehouse which is only 15 miles from the Riverside, CA plant.

Products manufactured are in line with many of the current food trends described in the 2018 State of the Industry Report provided by NASFT. Traditional condiment sales continually decline, and it’s just a matter of time when natural foods will dominate the aisles. America’s fast-growing palate for spice and heat is evident. The US hot sauce market has grown by 150% since 2000, which is more than that of BBQ sauce, ketchup, mayonnaise and mustard combined. America’s fast-growing palate for spicy and even hot foods has a lot to do with multicultural changes in America, and millennials seeking out different tastes and flavors, even the boomers, as they get older lose taste buds, so they want more pungent flavors." all of which makes spicy food more conventional.
Due to limited start up and investment capital, *** has not been able to hire a broker or exhibit in food shows to actively promote the brand to grocery, specialty or natural food retailers. We are confident *** can accomplish fast pace growth once introduced to more consumers in key regions.
*** just launched online case sales on their website and Amazon, but still need to set up individual unit sales fulfilment which will help boost consumer trial.
Nutritionals combined, *** is the lowest sodium, sugar and calorie tomato condiment on the market nationally, and contains no High Fructose Corn Syrup, Water or GMO’s.
*** Chili Sauce’s quality far exceeds its primary competitors Heinz, Del Monte and Homade and still can be competitively priced, we retail at $4.19 a jar in Kroger.
We are exhibiting at the Western Food service & Hospitality Show in August 2019 in Los Angeles and will be launching our food service products for presale.
*** will be the first all-natural competition to go head to head with Heinz Chili Sauce in the #10 Flexible pouch. We believe winning over restaurant chefs will be easy once we secure broadline food service distribution. For just pennies more per ounce than the legacy brand tomato condiments, *** is an easy trade up for chefs.
*** is a Nevada C-Corp and is a QSBS (Qualified Small Business Stock 1244) which is great for tax purposes!

If interested, please contact the seller through the form on this page.

Property Information

Location:

Offices are in Northern California (Fair Play, CA 95684) but can be anywhere- Contract Packager Production is in Southern California (Riverside and Corona depending on whether it's consumer or food service) We also have a packer in Gilroy that can make both consumer and food service sizes.

Premises Details:

We operate in CA but are a Nevada C Corp (QSBS) If you own Qualified Small Business Stock (QSBS), you may be eligible to eliminate tax on all or a large portion of your gain when you sell, so making this an amazing entity to acquire.

Business Operation

Expansion Potential:

*** is retailed in 1621 Kroger owned stores nationally as well as in 136 Safeway’s in Northern California. There are over 40,000 food retail outlets in the US, that’s a huge opportunity gap for new owners. Kam's has never retained a national food broker or exhibited in food shows since launch. *** is about to launch in Food service which we believe will be it's highest and best use. We recently tested with one of the largest restaurant chains in the nation, we have a great product and they know it! We just exhibiting at the Western Food service & Hospitality Show in Los Angeles and have strong interest from one of the largest food service companies in the nation! One of the Executive Chef's loves our product and is going to be working with it in their test kitchen. Tyson Meats was across from us and loves the product, they have asked if we would like to do some co-op food demos in the Northeast, which will be an entirely new market for Kam's.

Competition / Market:

Primary competition is Heinz and Del Monte, but *** is the first all-natural brand nationally and has a fraction of the sodium and sugar of competition, is non-gmo verified and contains no High Fructose Corn Syrup.

Reasons for selling:

Can't find proper funding to scale. Looking to retire in Hawaii. May consider an equity partner or other creative approach to ownership.

Employees:
0 just founder
Years established:
2014

Other Information

Support & training:

I have a substantial marketing and sales plan ready to implement or provide new brand owner. I have an amazing amount of digital advertising assets available as well. I have beautiful offices on my ranch in wine country, and would be glad to spend substantial time with buyer making them comfortable with operations as they realate to all aspects of production, sales and distribution.

Owner financing:
Owner financing is available. Please contact the seller for more information.
Financing available:

May consider holding a portion of sale with substantial down payment.

Inventory / Stock value:
$40,000 (USD) - included in the asking price
Website:
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Related Documents:
Home based:
This business can be run from home.
Relocatable:
This business can be relocated.

Contact Information

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