Radfield Home Care - Home Care Franchise

Radfield Homecare franchises available now in the UK

ABOUT THE COMPANY

Radfield Home Care has a clear purpose: to provide exceptional care and support services to clients and their families.

Starting life as a family-run residential care home for the elderly in Shropshire over 35 years ago, brother and sister franchisors Alex Green and Dr Hannah MacKechnie have a unique insight into what exceptional care means. From the age of six they have been involved in the family care business and Hannah even turned this passion into a career as a GP for a number of years.

In 2008 is when Radfield evolved into the domiciliary home care service it is today. Hannah and Alex took over the care home from their parents at this time, and identified the value and wellbeing benefits of caring for clients within the comfort of their own home.

Over the years that followed, Hannah and Alex developed a business model as one of few care providers specialising in care services for the increasing number of older people not eligible for government-funded support. As the social care crisis continues and more people fund their own care, Radfield is now perfectly positioned to support this expanding marketplace.

As Hannah explains: “Care is amazing. Great quality care can transform a moment, a day, even a relationship. Care should be about making people feel understood, valued and supported. About enabling people to live their best life for as long as possible. That’s what exceptional care means to us. It’s what we grew up with, how our parents inspired us and now we’re proud to be working with outstanding franchise partners to take the Radfield standard of care out to the nation.”

HOW DOES THE RADFIELD HOME CARE FRANCHISE OPPORTUNITY WORK?

This is the chance for you to develop a local business, offering much more than financial rewards, with the support backed by 35 years’ heritage. Heritage that helped crown Radfield Home Care the British Franchise Association HSBC’s Emerging Franchisor of the Year 2019.

Like any relationship, a solid foundation is the key to success. Launching a Radfield Home Care franchise is no different. As well as Radfield feeling right for you, it is important you feel right for Radfield. How will Radfield help you bring exceptional care to your local community? Do Radfield’s core values, mission and purpose resonate with you?

If everything feels right, no prior care experience is necessary to become an exceptional Radfield Home Care franchise partner. Your role will focus on business development, marketing and networking in your local community. You will need a passion to build relationships with key health and social care professionals and become the local advocate for quality care. The marketing team will work closely with you to achieve this, but an intrinsic passion on your behalf cannot be overstated.

You’ll work with a dedicated franchise support manager to recruit the relevant healthcare expertise, launch your business and develop it over the duration of our relationship. The wider team will help you develop local marketing campaigns, exceed regulatory expectations and drive business performance.

This upfront and ongoing support takes many forms. 20 days of initial franchise partner training launches your new journey. Ongoing telephone, webinar and face-to-face support helps you thrive. Franchise partner forums and peer-support helps you remain focused, driven and passionate.

Why Join RADFIELD HOME CARE?

• Recession resistant with rising demand: Radfield Home Care continued to grow throughout the 2008 recession and following years and has seen further growth during the Covid-19 pandemic. It’s a robust business model in a market that continues to expand as the UK’s population continues to age.
• A proven model backed by the right support: Crowned Emerging Franchisor of the Year 2019 by HSBC and the British Franchise Association. Recognised in many other franchise, business and care awards locally and nationally. A constant presence in Homecare.co.uk’s Top 20 National Provider Awards for three years in a row.
• A family-run business with an ethical approach: Radfield’s Caring for our Carers^TM means you become part of a great place to work with a really supportive culture, Real Living Wage, employee recognition schemes and lots of opportunity to build and grow a career in care. As a UK based family-run business Radfield Home Care is free to make its own decisions based on what it believes is the right way, with a strong, clear purpose at the heart of everything it does. This is different from the major brands which are US owned and controlled.
• Leadership with real experience: It’s fair to say that Radfield Home Care’s franchisors have been there, done it and got the t-shirt. Having grown up within a residential care home, worked there themselves and then run local home care offices, not to mention caring for their own parents and grandparents through Radfield, Alex and Hannah understand care in all its glory. They’re actually the franchisors with the most experience of care in the home care marketplace.
• Forward-thinking and agile: While Radfield Home Care today is built on the experience of many years, it’s also shaping the future of home care. The business was an early adopter of digital care planning software, while many others are still using manual, paper-based systems for recording client visits, medication records and staff rosters. Right now the team is driving developments in new technology for remote care to help keep clients safe and families reassured even when a care professional is not there in person. This will be an additional service that you can offer to your clients.

TESTIMONIALS

HOW MUCH DOES A RADFIELD FRANCHISE COST?

Operating in a resilient sector and with a track record of success means a number of high street banks will lend upto 70% of Radfield Home Care’s total investment. This means you need a minimum personal capital of £27,000 and the banks will be able to lend the remainder. The total investment is made up of two parts. The first part is the franchise fee. This is £30,000+VAT. The second part is working capital to help support your business through to breakeven. Typically, this is around £55,000. Together, this makes your total investment around £90,000.

Thanks to our proven model and recognition in the HSBC-supported British Franchise Awards, many of our banking partners will lend up to 70% of the total investment, meaning you require at least £27,000 of your own capital to invest and the banks can lend the remainder.

A LITTLE BIT FROM HANNAH AND ALEX

Alex Green, Co-Franchisor: “Both Hannah and I saw first hand what a career in care is all about. We watched, and later helped, our parents build an amazing home for the elderly with compassion and support at its heart. Now we’re taking that same quality of care out of our home and into the homes of thousands across the UK. Both of us have had a wealth of experience outside care at home, I’ve worked in both finance and community projects, Hannah’s been a practicing GP. We came back to care at home and to build the Radfield Home Care business and brand, because we know just how rewarding it can be and because that’s where our own passions truly lie.”

Dr Hannah MacKechnie concludes: “Make no mistake it’s not always easy. You can expect to be challenged and have moments where it feels really tough. We believe anything that’s worth achieving in life is going to take a bit of commitment. So if you’re ready for a new direction, looking to set up your own business and up for a challenge please get in touch. Who knows what we could achieve together!”

HOW CAN I GET STARTED?

Simply Request More Information below. Once you have filled out this form, you will receive some further information from Radfield’s franchise recruitment manager, Ed Gill. You will also be able to organise a call with Ed to ask questions you may have and discuss the next steps for you.