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This multi-location coastal Orange County fitness chain has developed a successful recipe for delivering results to clients while simultaneously maximizing profitability. These locations are not merely gyms, but rather personal training oriented fitness centers that focus on private and semi-private coaching and training. Management as well as trainers, all of whom are employees, are anticipated to remain aboard. Customers typically have 6 – 10 month contracts, which provide the gym a great deal of stability in terms of revenues and client base. Management feels that unlike in many centers, here the clients are loyal to the business and not to any particular trainer.
The chain’s efficient locations range in size from 2,700 square feet to 3,200 square feet and lease for $4,000 per month to $6,300 per month on secure leases until 2022 with options until 2027. All of the business’s furniture, fixtures, equipment and goodwill will be included in the sale.
This business is nearly entirely absentee-operated. It could likely tremendously benefit from a full-time owner-operator who could tremendously add to each venue’s existing success. Given that they have developed a business model that appears to work quite well, new owners can expand the operation to become a 5+ location regional chain within Orange County or beyond.
Competition certainly exists on several different levels in anything that is fitness related in Southern California. Orange County is no exception. With that said, this business has developed a highly profitable and highly sustainable business model that has allowed it to develop a highly dedicated, loyal following that results in higher than industry average profitability.
2 Weeks at 20 hrs/wk
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